Fish
Privacy policy
Last updated: 12 August 2026
At Productive Fish, we are deeply committed to safeguarding your privacy and ensuring a secure online experience. In our Privacy Policy, we outline the measures and practices we have implemented to protect your personal data and maintain transparency about the ways our website deals with it.
Our policy explains how we measure website traffic using GoatCounter, a privacy-friendly analytics service that sets no cookies and stores no persistent identifiers. We also detail our approach to cookies: our site sets no first-party or third-party cookies, and we use no advertising or cross-site tracking services.
Furthermore, we describe our newsletter subscription process. When you subscribe, your email address passes through a small relay function that we operate (a Cloudflare Worker) without being stored or logged on our side, and is then handed over to EmailOctopus, the third-party platform that manages our mailing list. A double confirmation (double opt-in) step protects you against unauthorized subscriptions.
Additionally, our policy addresses the inclusion of affiliate links on our site, clarifying that while we earn commissions through these links, we do not collect personal information through them, and any data collection is subject to the affiliate program's privacy policy.
We constantly review and update our Privacy Policy to adapt to new challenges and ensure it remains effective in protecting your privacy. For any questions or concerns about our practices or your personal data, we encourage you to contact us directly.
1. Analytics
To understand overall traffic patterns and improve the user experience, we use GoatCounter — an open-source, privacy-friendly analytics service. GoatCounter sets no cookies and stores no persistent identifiers, so it cannot follow you across visits or across other websites. When you load a page, the following information is recorded:
- The URL of the visited page and the referring page
- Your browser and operating system (derived from the User-Agent header)
- Your screen size and preferred language
- Your approximate location — country and region only — derived from your IP address
1.1 IP Addresses
GoatCounter does not store IP addresses, the full User-Agent header, or any tracking identifier. Your IP address is used transiently to derive an approximate location and to distinguish unique visits for up to eight hours, after which it is discarded. Nothing in the stored analytics data can be used to identify you personally.
1.2 Use of Analytics Data
The analytics data collected is used solely for the purpose of analyzing website traffic and usage patterns in aggregate. This analysis helps us enhance our website's functionality, performance, and the overall user experience. We do not use analytics data to track individual users or their browsing behavior.
1.3 Where the Data Is Processed and Sharing
Analytics data is processed by GoatCounter.com, operated by Martin Tournoij (Ireland), and stored on servers of Hetzner Online GmbH in Germany and Finland (within the EU). You can read more in GoatCounter's privacy policy. We do not share analytics data with any other third parties, except as required by law or to protect our rights and interests.
1.4 Hosting
Our website is served from Amazon Web Services (AWS) infrastructure. As with any website, the servers that deliver our pages process your IP address in order to respond to your requests. We do not use this data to identify, profile, or track visitors.
1.5 Your Rights
In line with data protection laws, you have rights regarding your personal data, including the right to access, correct, and delete any personal data we may hold about you. Since the analytics data described above contains no personal identifiers, we are not able to link any stored record to you specifically, so exercising these rights regarding analytics data may not be applicable. However, if you have concerns or questions about your data, please contact us.
2. Cookies and Third-Party Services
Cookies are files with small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer's hard drive.
At Productive Fish, we prioritize your privacy above all. To ensure a secure and private browsing experience, our site does not use first-party or third-party cookies. We use no advertising or cross-site tracking services such as Google Analytics or Google AdSense, and your online activity is not tracked by us across other websites.
Some interactive features (for example, dismissing a banner or saving preferences in one of our free tools) keep small settings in your browser's local or session storage. This data stays on your device and is not transmitted to us or to anyone else.
2.1 Third-Party Services We Use
We deliberately keep third-party services to a minimum. The few services we do use receive your IP address and browser information as an unavoidable technical part of serving any web request, but none of them set cookies on our site:
- GoatCounter — the privacy-friendly analytics service described in section 1 (privacy policy).
- Cloudflare — runs the relay function used by our newsletter subscription form, described in section 3 (privacy policy).
All fonts, scripts, and other static resources are hosted on our own infrastructure — nothing else is loaded from third-party servers when you browse our pages.
3. Newsletter subscription
Our site on some of its pages provides a newsletter subscription form that allows users to subscribe to our newsletter. Our subscription service is powered by EmailOctopus (emailoctopus.com), a third-party service provider, to manage our email subscriptions and distribute our newsletters.
3.1 Subscription Process and Data Handling
When you subscribe to our newsletter using the subscription form on our site, your email address is first sent to a small serverless relay function (a Cloudflare Worker) that we operate on the infrastructure of Cloudflare, Inc. The relay passes your address on to EmailOctopus's API without storing or logging it — Cloudflare acts solely as our infrastructure provider (a data processor) for this brief step. We do not collect or store the email addresses of our subscribers on our own systems.
All subscriber data is then managed and stored securely by EmailOctopus, adhering to EmailOctopus's privacy policy and data protection measures. EmailOctopus is operated by Three Hearts Digital Ltd, a company based in the United Kingdom, and subscriber data is stored within the European Economic Area — on Amazon Web Services servers located in Ireland.
3.2 Double Confirmation for Enhanced Security
To further protect your privacy and ensure the authenticity of subscriptions, we apply a double confirmation (also known as double opt-in) process to every subscription. After submitting your email address through our subscription form, you will receive a confirmation email from EmailOctopus. This email contains a verification link that you must click to confirm your subscription. This extra step is crucial for preventing unauthorized subscriptions and ensuring that only genuine subscribers receive our newsletter. Your email address will only appear on our subscription list after you have completed this confirmation step.
3.3 Data Use and Privacy
The email address you provide for the newsletter subscription is exclusively used for the purpose of sending you our newsletter and updates related to Productive Fish. EmailOctopus may collect and use your data according to their own policies, which we recommend reviewing for more information on how they manage subscriber data. We do not use your email address for any other purposes without your explicit consent, nor do we share it with any third parties not involved in the newsletter distribution process.
3.4 Your Rights and Preferences
You have the right to unsubscribe from our newsletter at any time. Each newsletter contains an unsubscribe link that allows you to opt-out of receiving further communications from us. Additionally, you can contact us at any time should you wish to update your email address or have your data removed from the subscriber list.
4. Affiliate links
Our site may contain affiliate links in some of its articles. These links allow us to earn a commission when a user clicks on them and makes a purchase.
We only promote products and services that we believe are of value to our audience. We do not collect any personal information from users through these affiliate links, and any information that is collected is done so by the affiliate program and is subject to their own privacy policies.
We are not responsible for the privacy practices of any third-party websites or services linked to our site.
5. Contact form
Our contact form asks for your name, your email address, the topic of your message, and the message itself. Only the email address and the message are required.
5.1 How the Data Is Handled
The form submits directly to Google Forms, and the responses are stored in a Google Sheet that only we can access. We use Google LLC as a processor for this; their handling of the data is subject to the Google Privacy Policy. No copy of your message is stored on our own servers.
5.2 What We Use It For
We use the details you provide solely to read and reply to your message. We do not add contact form submissions to our newsletter list, and we do not use them for marketing or share them with anyone else.
5.3 Your Rights and Retention
You may ask us at any time to delete a message you have sent us, and we will remove it from the response sheet. We keep submissions only for as long as they are useful for handling your enquiry.
6. Changes To This Privacy Policy
This Privacy Policy was first published on 17 February 2024 and last updated on 12 August 2026. It will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.
We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically.
7. Contact Us
If you have any questions about this Privacy Policy, please use our contact form or email us — team(at)productive(dot)fish.